
CRANKING OUT HAPPINESS AT ROBERT'S THINK TANK
Old article still good. Appeared in 1981 in THE TACOMA
NEWS TRIBUNE
California has it's center for advanced study in behavioral
sciences, at Stanford. Washington has Robert's Think Tank, at Bellingham.
Robert's Think Tank is for the common man. And even better, its brain storming
service is free and conducted entirely by mail.
Questions on almost any sensible subject - mailed to PO
BOX 2161, Bellingham, WA. 98227 - will bring a personal hand-lettered answer
within a couple of weeks (or even sooner) from Robert Ashworth.
Ashworth is a 26-year old 1978 graduate of Western Washington
University, where he obtained a degree in Geography.
"Starting a think tank is more exciting than going to
grad school," he said. His services are offered free because Ashworth says
his material wants are few and because he wants at the outset to establish
a track record for credibility.
"We need to learn to live with less matter and more spirit,"
he said, pointing out that American Indians survived well for generations
under this philosophy. "Our economy cranks out lots of material wealth
but it does not crank out enough happiness," he said. "Instead of measuring
success by the number of tractors produced, we should learn to count the
number of hugs a person gets each day. "We need more meditation classes,
not more girders of steel; kisses instead of concrete."
Ashworth keeps a roof over his head by working at a Pizza
Haven in Bellingham, and he has retained some of the gardening jobs that
helped pay for his college education. He will accept donations, though
he makes no pitch for money in his correspondence. Actually, he would be
happy if his questioners would subscribe to his monthly newsletter, ROBERT'S
TELLING TALES, (PAPER NO LONGER PUBLISHED)
The price?
"Three fifty," Ashworth said.
Three hundred and fifty dollars?
"Oh no, three dollars and fifty cents a year," he explained,
apparently unaware that few newsletters in the field of business and finance
sell for less than $100 a year.
More than 80 persons have subscribed from many states
and one from Switzerland as a result of tiny ads Ashworth ran in THE FUTURIST
and THE NATION.
Each month, questions directed to the think tank are reprinted
in the newsletter, and readers' comments are invited. Responses are then
mailed to the questioner, who thus has available a variety of viewpoints.
The think tank has been in operation since last June.
It didn't get off to a very auspicious start. The first
question was from someone who wanted to know if it was okay to eat the
black spots in potatoe chips.
In essence, Ashworth's response was that the black spots
are no more unsafe than the chip itself. But a California reader of the
newsletter wrote that he had heard that a well-known manufacturer of potatoe
chips in California "was concerned about the bad spots so they ran a bunch
of tests on mice, but the results were never made public."
Some of the letters to the think tank came from newsletter
subscribers. They generally run deeper - to philosophical, economic and
social subjects. However, one woman wondered how she could become a surrogate
mother - for financial reasons. Another correspondent was curious to learn
more about Ashworth himself.
Ashworth, it develops, is single, a native of Pullman,
where his father, now retired, was a food scientist at Washington State
University. The younger Ashworth is interested in many things - computer
technology, space travel and colonization, environmental issues and astronomy.
He belongs to a group that promotes "men's liberation," and he uses a bicycle
for transportation. His motto is: "idealism works where liberalism fails."
Some of his think tank answers are intuitive, he says,
adding that his education has enabled him to consider questions relating
to communications, regional economics and social controversies. "I think
I have creative insights, but I try to give down-to-earth advice, using
the nuts and bolts of science, rather than folklore," he said.
Among people who use the services of the think tank are
people engaged in planning, journalism, business and public service and
students working on term papers. "They are folks who work with ideas every
day, but often come to the point where fresh insights from an outside source
could be extreemely valuable."
One of his professors at Western Washington University
described Ashworth as "brilliant, but perhaps a bit shy - even introverted."
The professor added: "He doesn't seem to be concerned with making a lot
of money, but he has sticking power and what we call principles. He demonstrated
as a student an ability to think deeply about problems."
However, as Ashworth reminded one young lady, he is not
a psychic. Wendy, of Los Angeles, had ask the think tank if she had already
met the man she would marry and what her financial future would look like.
"I cannot fortell the future," Robert wrote in reply.
"What I do best is offer fresh insights ... creative advice." "In both
areas," he went on, "you are the boss. You can decide, to some extent what
you wish to do. Your is not only up to fate. The general direction of your
life is in your hands, but fate may dictate the specifics to you."
If Ashworth has a flaw as a publisher, or writer, it is
an inability to spell well. It is a congenital failing, he explained. "It's
something I've really worked on, but to little avail," he said, which is
why printed in large letters on his letterhead and on the masthead of his
newsletter are the words: "Please pardon my spelling." |